Number of pages: 100 | Report Format: PDF | Published date: December 19, 2022
Historical Years – 2020 | Base Year – 2021 | Forecasted Years – 2022-2030
Report Attribute |
Details |
Market size value in 2023 |
US$ 632.49 million |
Revenue forecast in 2032 |
US$ 1260.14 million |
Growth Rate |
CAGR of 7.96% from 2023 to 2032 |
Base year for estimation |
2022 |
Forecast period |
2023-2032 |
Segments covered |
product, mode of purchase, gender, end-user, and region. |
Regional scope |
North America, Europe, Asia Pacific, and the Rest of the World (ROW) |
According to the deep-dive market assessment study by Growth Plus Reports, the global fertility testing kits market was valued at US$ 632.49 million in 2023 and is expected to register a revenue CAGR of 7.96% to reach US$ 1260.14 million by 2032.
Fertility Testing Kits Market Fundamentals
A fertility test is the method by which a person's reproductivity is evaluated. It includes the physical and medical evaluation to determine a person's capacity for naturally becoming pregnant. Both men and women are susceptible to several problems associated with reproduction. A reasonable period of unprotected intercourse without conception establishes the condition of infertility. To determine the primary cause of infertility, couples have fertility tests. The doctor or gynecologist first evaluates the fertility test results to identify the precise issue and provide appropriate therapies. Therefore, the revenue share of the global fertility testing kits market is expected to grow significantly due to the rising demand for fertility testing kits.
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Fertility Testing Kits Market Dynamics
The factors influencing the revenue growth of the global fertility test kits market include the decline in fertility rates for both men and women and the rise in the prevalence of first-time pregnancies among women. Additionally, factors, including the increased awareness of fertility testing among people in developed and emerging nations and the rising acceptance rate of technologically advanced ovulation monitors, are boosting the market for fertility tests.
Furthermore, due to the declining fertility rate brought on by urban dwellers' unhealthy lifestyles and the rise of PCOS in females’ young women are increasingly in need of remote monitoring and self-testing, which is creating attractive market revenue expansion potential. The affordability and accessibility of various kits in online stores are credited with increasing market demand. The market is expected to expand by creating new methods and tools for determining men's and women's fertility rates by private groups.
However, if the user is on any reproductive medications, the ovulation test will not function properly. When a woman is above 40 or is already close to menopause, the ovulation test is ineffective. The usage of ovarian stimulation test kits and the advantages of employing devices are not well known, which is a barrier to their revenue growth, particularly in developing nations. Also, the poor accuracy of various testing methods is a significant restraint that may impact the expansion of the fertility testing kits market.
Additionally, limited accuracy and reliability, cultural stigma and awareness, and the competitive landscape impede market growth.
Fertility Testing Kits Market Ecosystem
The global fertility testing kits market is analyzed from the following perspectives: product, mode of purchase, gender, end user, and region.
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Fertility Testing Kits Market by Product
Based on the product, the global market for fertility testing is segmented into ovulation predictor kits, fertility monitors, male fertility testing products, and others.
The ovulation test kit segment dominates the market with the principal revenue shares due to its low price and accessibility in retail shops. Ovulation predictor kits are quite effective and are enough to keep costs, the rising prevalence of pregnancies in middle-aged women, and the growing demand for kits under control. In comparison to natural fertility testing methods like calendar methods and cervical mucus tracking, it is simple, inexpensive, and more accurate. Male fertility testing services are also likely to work consistently over the expected time frame. These aspects contribute to the revenue growth of the ovulation test kit segment.
Fertility Testing Kits Market by Mode of Purchase
Based on the mode of purchase, the global fertility testing kits market is segmented as non-prescription/OTC-based purchases, direct or prescription-based purchases, and online purchases.
The OTC-based purchase segment accounts for a prominent market revenue share. The tendency of patients toward self-monitoring of health concerns, increased initiatives by market participants to raise knowledge of fertility, and the expanding preference for confidentiality and accessibility of test results all contribute to this segment’s rapid revenue growth.
Fertility Testing Kits Market by Gender
Based on gender, the global fertility testing kits market is segmented into female and male.
The female segment accounts for a significant share of the market revenue. According to the U.S. Department of Health and Human Services, In the United States, around 9% of males and 11% of women of reproductive age suffer from fertility issues. Both men and women experience a loss in fertility concerning their age, but women are more affected than males. Women are roughly half as fertile in their 30s as they are in their early 20s, and their likelihood of becoming pregnant dramatically decreases after age 35. With aging, male fertility also decreases, but it happens more gradually. Thus, the demand for female fertility testing kits is gradually increasing.
Fertility Testing Kits Market by End User
Based on the end user, the global fertility testing kits market is segmented into home care settings, fertility clinics, hospitals, and others.
The home care setting is a prominent segment in the fertility testing kits market, with the largest revenue share in 2022. The easy availability of fertility and ovulation monitoring kits is one of the main elements contributing to the market segment's strong performance. The surge in fertility testing options for both men and women may have contributed to the market's outstanding performance throughout the expected time frame. These overall factors contribute to the revenue growth of the home care settings segment.
Fertility Testing Kits Market by Region
Based on region, the global fertility testing kits market has been segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
North America dominated the global fertility testing kits market with the largest revenue share in 2022 due to rising awareness of pregnancy detection techniques and rising fertility rates. For instance, according to the United Nations Population Fund, Fertility has decreased globally from an average of 5 births per woman in 1950 to 2.3 births per woman in 2021, indicating the greater control that individuals, particularly women, have over their reproductive lives. By 2050, overall fertility is expected to reduce to 2.1 births per woman.
A favorable environment for market expansion exists in the USA due to the increased prevalence of adolescent pregnancy and the existence of significant market participants. There is a high rate of infertility among the members of the population, the market audience is more aware of fertility testing, and a wide variety of fertility testing products are readily available on the market, among other important factors that have helped the geographic region perform well in the market for fertility testing devices.
Additionally, regional companies are continuously involved in partnerships, mergers, and acquisitions, expected to improve the fertility testing kits market outlook.
Fertility Testing Kits Market Competitive Landscape
The prominent players operating in the global fertility testing kits market are:
Fertility Testing Kits Market Strategic Developments
In January 2022, Kindbody, a leading fertility and family-building care company, introduced Kind at Home, a consumer goods division, to help individuals throughout their reproductive journey, beginning with easy at-home fertility hormone testing for both men and women. The Kind at Home fertility test kit offers customers full information about their reproductive status from the comfort of their home and individualized suggestions from Kindbody physicians, which may be taken to the patient's virtual or in-person clinic consultation.
In August 2021, L Catterton and Crown Laboratories, a global skincare company and Hildred Capital Management LLC portfolio company, announced the acquisition of StriVectin.
In June 2021, the distribution of the REVEAL Rapid AST system by diagnoses in Europe was announced by bioMérieux, strengthening the market for rapid testing kits in the European region.
In February 2021, A home-based sperm testing business, ExSeed Health, and Fertility Focus collaborated. As part of the agreement, both companies would work together to offer pregnant couples solutions.
Fertility testing kits are used to evaluate fertility, and both men and women are susceptible to a number of problems.
The fall in fertility rates for both men and women and the rise in the proportion of first-time pregnancies among women, are the factors governing the revenue growth of the global market for fertility testing kits.
Key companies operating the global fertility testing kits market are, Church & Dwight Co., Inc.; Swiss Precision Diagnostics GmbH; Quidel Corporation; HiLin Life Products, Inc.; and Geratherm Medical AG.
The poor degree of accuracy of various testing methods is a significant factor that could hinder the revenue growth of the market for fertility tests.
The global Fertility Testing Kits market is expected to register a CAGR of 7.96% during the forecast period.
*Insights on financial performance are subject to the availability of information in the public domain
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