Number of pages: 100 | Report Format: PDF | Published date: April 24, 2023
Historical Years – 2021 | Base Year – 2022 | Forecasted Years – 2023-2031
According to the deep-dive market assessment study by Growth Plus Reports, the global depression apps market was valued at US$ 1.84 billion in 2022 and is expected to register a revenue CAGR of 15.7% to reach US$ 6.83 billion by 2031.
Depression Apps Market Fundamentals
Depression apps are mobile applications designed to help individuals manage their depression symptoms. These apps may offer a range of features, including mood tracking, cognitive-behavioral therapy (CBT) exercises, meditation and relaxation techniques, social support groups, and self-help modules. Depression apps are often developed in collaboration with mental health professionals and are based on evidence-based techniques for managing depression. Many of these apps use cognitive-behavioral therapy (CBT) techniques, widely recognized as an effective treatment for depression. Depression apps may be used as a supplement to existing mental health treatment or as a standalone tool for self-management. They are often low-cost or free, making them accessible to many individuals. Depression apps may be particularly useful for individuals who cannot access traditional mental health care or are looking for additional support to manage their symptoms.
Depression Apps Market Dynamics
The rising prevalence of depression has led to an increased demand for accessible and affordable mental health care, including depression apps, which is a primary driver for the growth of the global depression apps market. For instance, according to the WHO’s factsheet of March 2023, around 5% of adults globally suffer from depression. There has been a growing awareness of the importance of mental health and the need for better mental health care. This increased awareness has led to more people seeking easily assessable depression apps. Moreover, traditional mental health care can be expensive and difficult to access for many individuals. Depression apps offer a low-cost and accessible alternative to traditional therapy, making mental health care more accessible to a wider range of people. Furthermore, technological advances have made it easier and more cost-effective to develop and distribute depression apps. The widespread availability of smartphones and other mobile devices has also made it easier for individuals to access mental health services.
However, unlike traditional mental health care providers, depression apps are not subject to the same level of regulatory oversight. This can lead to concerns about the safety and effectiveness of these apps, which may limit their adoption among some individuals. Moreover. in many countries, depression apps are not reimbursed by health insurance providers. This can make these apps less accessible to individuals who cannot afford to pay for them out-of-pocket. Additionally, concerns about privacy and security and limited access to technology in several countries impede the overall market revenue growth.
Depression Apps Market Ecosystem
The global depression apps market is analyzed from three perspectives: platform type, therapy, and region.
Depression Apps Market by Platform Type
Based on the platform type, the global depression apps market is segmented into iOS, Android, and others.
The iOS platform segment dominated the market with the principal revenue share in 2022. iOS is a mobile operating system developed by Apple Inc. that runs on iPhones, iPads, and iPod Touch devices. In the depression apps market, iOS is one of the major platforms on which depression apps are developed and distributed. iOS is known for its ease of use, security, and stability, which makes it an attractive platform for developers of depression apps. Apple’s comprehensive support for app developers, coupled with resources and tools for developing high-quality depression apps, has incentivized many developers to create apps for the iOS platform. As a result, the market for depression apps has become more diverse, offering users a wider selection of apps. The large and loyal user base of iOS devices is particularly attractive to depression app developers, providing a potentially lucrative market with a broader audience. The iOS platform’s ease of use and intuitive interface make depression apps more accessible to users unfamiliar with technology or mental health resources. The reputable brand of Apple enhances the credibility and trustworthiness of depression apps on the iOS platform.
Furthermore, several research programs are being conducted to identify depression utilizing Apple products. For instance, Apple recently collaborated with the University of California, Los Angeles (UCLA), the US biotech Biogen, and others to detect depression. The Apple Watch, iPhone’s video camera, keypad, and audio sensors will all be used by UCLA researchers to gather data. Like the UCLA researchers, Biogen and Apple will monitor changes in cognitive performance over time using data from the iPhone and Apple Watch. They’ll compare that information to results from conventional cognitive assessment exams and brain scans.
Due to its adaptability and affordability, the android platform segment account for the second-largest global revenue share in 2022. Android is a mobile operating system developed by Google that runs on various smartphones and other mobile devices. In the depression apps market, Android is one of the major platforms on which depression apps are developed and distributed. Android is known for its open-source nature, flexibility, and wide availability, which makes it an attractive platform for developers of depression apps. One of the advantages of developing depression apps for Android is that the platform is widely available and accessible to many people worldwide. This can help increase the reach and impact of depression apps. Android provides developers with more freedom to customize and personalize their apps, which can be particularly beneficial for depression apps that aim to provide personalized mental health support to users.
Android users are likely to be interested in depression apps because Android has a greater market revenue share than iOS. The number of mental health apps accessible on the Android platform has increased. Users who might not be able to afford an iPhone or iPad can still access depression apps on an Android device because Android devices are frequently less expensive than iOS devices. These aspects contribute to the revenue growth of the Android platform segment.
Depression Apps Market by Therapy
Based on the therapy, the global depression apps market is segmented into cognitive-behavioral therapy, meditation therapy, behavioral therapy, and others.
The cognitive-behavioral therapy segment is a key player in the depression apps market, with the largest revenue share in 2022. Cognitive-behavioral therapy (CBT) is a type of therapy that is widely used to treat depression and other mental health disorders. CBT focuses on helping individuals identify and change negative thought patterns and behaviors that contribute to their symptoms. Many depression apps offer CBT-based interventions to help individuals manage their depression symptoms. These apps typically include interactive exercises, self-help modules, and mood-tracking tools to help users identify negative thought patterns and behaviors. CBT-based depression apps typically use evidence-based techniques to help users manage their symptoms, and many have been developed in collaboration with mental health professionals. These apps can be useful tools for individuals who cannot access traditional therapy or want to supplement their treatment with additional resources. These overall factors contribute to the revenue growth of the cognitive-behavioral therapy segment.
The meditation therapy segment is expected to be the fastest-growing segment during the forecast period. Meditation therapy involves training individuals to focus their attention and awareness on the present moment to reduce stress and promote overall well-being. In the depression apps market, many apps offer meditation-based interventions to help individuals manage their depression symptoms. Meditation-based depression apps typically offer guided meditations, breathing exercises, and other mindfulness techniques to help users reduce stress and anxiety, improve their mood, and cultivate a greater sense of well-being. These apps may also include mood tracking, progress monitoring, and community support to help users stay motivated and engaged. Meditation-based depression apps can be useful for individuals looking for a low-cost, accessible, and evidence-based intervention for depression. Based on established mindfulness techniques, many apps have been developed in collaboration with mental health professionals. These overall factors contribute to the revenue growth of the meditation therapy segment.
Depression Apps Market by Region
Based on region, the global depression apps market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.
North America dominated the global depression apps market with the largest revenue share in 2022, attributed to the increasing use of smartphones, advancements in coverage networks, and expansion of social media and the internet. Additionally, companies across the region are continuously involved in partnerships, mergers, and acquisitions, which are also expected to improve the depression apps market outlook. For instance, in March 2023, Startek, a leading global customer experience (CX) solutions provider, announced a strategic partnership with Curio Digital Therapeutics to provide postpartum mental health support to its U.S.-based associates. The partnership is part of Startek’s ongoing initiatives to foster workplace diversity, equity, and inclusion. Through the partnership, Startek associates can access MamaLift, a proven, evidence-based program that reduces the risk of postpartum depression and anxiety symptoms. Associates can participate in daily learning activities and track their mood, sleep, and activities to receive relevant digital therapy content through various formats, including meditations, interactive exercises, and augmented reality. MamaLift is included as part of Startek’s maternity benefits program, offering much-needed mental health support for new mothers during a critical time of transition.
Depression Apps Market Competitive Landscape
The prominent players operating in the global depression apps market are:
Depression Apps Market Strategic Developments
Depression apps are mobile applications designed to help individuals manage their depression symptoms.
The global depression apps market was valued at US$ 1.84 billion in 2022.
The expected size of the global depression apps market in 2031 is US$ 6.83 billion.
The revenue CAGR of the depression apps market during the forecast period will be 15.7% from 2023 to 2031.
Some prominent players operating in the global depression apps market are MoodFit (Roble Ridge Software LLC), Calm, MoodMission Pty Ltd., Headspace Inc., Youper, Inc., and BetterHelp.
*Insights on financial performance are subject to the availability of information in the public domain